Analytics · comparison

Google Analytics vs Umami

Google Analytics is used on 3,068,230 sites, 1,908 times as many as Umami (1,608 sites).

In Analytics, Google Analytics ranks #1 and Umami #56 by number of sites.

From Jul 2026 to Oct 2026, Google Analytics grew 36% and Umami grew 119%.

293 sites run both: less than 0.1% of Google Analytics sites and 18% of Umami sites.

Ga

Google Analytics

google.com/analytics
Sites
3,068,230
Share of tracked sites
24.25%
Rank in Analytics
#1
Change since Jul 2026
▲ +36%
Um

Umami

umami.is
Sites
1,608
Share of tracked sites
0.01%
Rank in Analytics
#56
Change since Jul 2026
▲ +119.1%

Sites using both

293
sites run Google Analytics and Umami
of Google Analytics sites<0.1%
of Umami sites18.2%

Top sites using Google Analytics

  1. mail.ru#15
  2. wordpress.org#17
  3. policies.google.com#25
  4. fontawesome.com#26
  5. drive.google.com#34
All Google Analytics sites →

Often used with Google Analytics

Top sites using Umami

  1. instructables.com#856
  2. thenextweb.com#1,019
  3. epfl.ch#1,021
  4. umami.is#1,287
  5. noodlemagazine.com#1,298
All Umami sites →

Often used with Umami

More Analytics comparisons

Site counts and ranks come from our crawl of the web; the change compares the monthly adoption snapshots both technologies have.