Analytics · comparison
Google Analytics vs Hotjar
Google Analytics is used on 3,064,056 sites, 721 times as many as Hotjar (4,247 sites).
In Analytics, Google Analytics ranks #1 and Hotjar #31 by number of sites.
From Jul 2026 to Oct 2026, Google Analytics grew 36% and Hotjar grew 410%.
4,247 sites run both: 0.1% of Google Analytics sites and 100% of Hotjar sites. Most Hotjar sites also run Google Analytics: the two are often used together.
Ga
Google Analytics
google.com/analytics
- Sites
- 3,064,056
- Share of tracked sites
- 24.28%
- Rank in Analytics
- #1
- Change since Jul 2026
- ▲ +35.5%
Ho
Hotjar
www.hotjar.com
- Sites
- 4,247
- Share of tracked sites
- 0.03%
- Rank in Analytics
- #31
- Change since Jul 2026
- ▲ +410%
Sites using both
4,247
sites run Google Analytics and Hotjar
of Google Analytics sites0.1%
of Hotjar sites100%
Top sites using Google Analytics
- mail.ru#15
- wordpress.org#17
- policies.google.com#25
- fontawesome.com#26
- drive.google.com#34
Often used with Google Analytics
Top sites using Hotjar
- stanford.edu#126
- plesk.com#128
- prnewswire.com#226
- pexels.com#312
- psu.edu#376
Often used with Hotjar
More Analytics comparisons
Site counts and ranks come from our crawl of the web; the change compares the monthly adoption snapshots both technologies have.