Analytics · comparison

Google Analytics vs Hotjar

Google Analytics is used on 3,064,056 sites, 721 times as many as Hotjar (4,247 sites).

In Analytics, Google Analytics ranks #1 and Hotjar #31 by number of sites.

From Jul 2026 to Oct 2026, Google Analytics grew 36% and Hotjar grew 410%.

4,247 sites run both: 0.1% of Google Analytics sites and 100% of Hotjar sites. Most Hotjar sites also run Google Analytics: the two are often used together.

Ga

Google Analytics

google.com/analytics
Sites
3,064,056
Share of tracked sites
24.28%
Rank in Analytics
#1
Change since Jul 2026
▲ +35.5%
Ho

Hotjar

www.hotjar.com
Sites
4,247
Share of tracked sites
0.03%
Rank in Analytics
#31
Change since Jul 2026
▲ +410%

Sites using both

4,247
sites run Google Analytics and Hotjar
of Google Analytics sites0.1%
of Hotjar sites100%

Top sites using Google Analytics

  1. mail.ru#15
  2. wordpress.org#17
  3. policies.google.com#25
  4. fontawesome.com#26
  5. drive.google.com#34
All Google Analytics sites →

Often used with Google Analytics

Top sites using Hotjar

  1. stanford.edu#126
  2. plesk.com#128
  3. prnewswire.com#226
  4. pexels.com#312
  5. psu.edu#376
All Hotjar sites →

Often used with Hotjar

More Analytics comparisons

Site counts and ranks come from our crawl of the web; the change compares the monthly adoption snapshots both technologies have.