Matomo Analytics (formerly Piwik) is an open-source web analytics platform that provides a privacy-focused alternative to Google Analytics. It gives organizations full ownership and control of their analytics data by allowing self-hosted deployment on their own servers or offering cloud-hosted options. Matomo tracks visitor behavior, traffic sources, conversions, and user journeys while respecting privacy regulations like GDPR and CCPA. The platform offers features such as heatmaps, session recordings, A/B testing, and custom event tracking to understand user engagement. Matomo can be configured to anonymize IP addresses, respect Do Not Track headers, and provide users with opt-out mechanisms. It supports unlimited websites, users, and data retention periods without sampling limitations. The analytics interface provides customizable dashboards, real-time reports, and API access for integrating data into other business intelligence tools.
Hosting countries
Where the sites' servers are located, from their IP address. A site on a CDN shows the CDN's country.
| Country | Share of located sites |
|---|---|
| 🇩🇪DE | 33.5% |
| 🇺🇸US | 22.1% |
| 🇫🇷FR | 21.7% |
| 🇳🇱NL | 5.1% |
| 🇨🇭CH | 4.1% |
| 🇨🇦CA | 3.2% |
| 🇸🇪SE | 2.6% |
| 🇬🇧GB | 2.6% |
| 🇮🇹IT | 2.5% |
| 🇯🇵JP | 2.5% |
This product includes GeoLite2 data created by MaxMind, available from https://www.maxmind.com.