Analytics · comparison

Google Analytics vs Microsoft Clarity

Google Analytics is used on 3,281,564 sites, 82 times as many as Microsoft Clarity (40,215 sites).

In Analytics, Google Analytics ranks #1 and Microsoft Clarity #6 by number of sites.

From Jul 2026 to Nov 2026, Google Analytics grew 45% and Microsoft Clarity grew 7,375%.

37,980 sites run both: 1.2% of Google Analytics sites and 94% of Microsoft Clarity sites. Most Microsoft Clarity sites also run Google Analytics: the two are often used together.

Ga

Google Analytics

google.com/analytics
Sites
3,281,564
Share of tracked sites
24.56%
Rank in Analytics
#1
Change since Jul 2026
▲ +45.1%
Mc

Microsoft Clarity

clarity.microsoft.com
Sites
40,215
Share of tracked sites
0.3%
Rank in Analytics
#6
Change since Jul 2026
▲ +7374.9%

Sites using both

37,980
sites run Google Analytics and Microsoft Clarity
of Google Analytics sites1.2%
of Microsoft Clarity sites94.4%

Top sites using Google Analytics

  1. wordpress.org#17
  2. policies.google.com#26
  3. mail.ru#27
  4. fontawesome.com#28
  5. support.google.com#38
All Google Analytics sites →

Often used with Google Analytics

Top sites using Microsoft Clarity

  1. microsoft.com#10
  2. cloud.microsoft#40
  3. opera.com#78
  4. ntp.org#86
  5. who.int#89
All Microsoft Clarity sites →

Often used with Microsoft Clarity

More Analytics comparisons

All Analytics technologies → Compare other technologies → Top 100 technologies →

Site counts and ranks come from our crawl of the web; the change compares the monthly adoption snapshots both technologies have.